Artificial intelligence (AI) deployment is a topic that is at the forefront in the business world today; from robots taking over manual tasks to automation transforming entire industries, it’s clear that AI is here to stay. But could cutting-edge technology like ChatGPT put human workers at risk of being replaced?
ChatGPT and other AI tools have come onto the scene and created excitement on the one hand and a fear of imminent job losses for many people. The thought of acquiring new skills to stay competitive with technology can be daunting, especially in an already turbulent job market. Given that the GPT technology has the potential to automate jobs or parts of jobs that are currently done by individuals – this thought can cause quite a bit of concern. Though it’s not all doom and gloom – ChatGPT also presents opportunities for professionals to upskill or refocus on aspects of their roles that still need humans to execute them. On balance, it’s concerning to consider how ChatGPT may affect those who would rather ignore its opportunity and potential.
Conversely, there is the “automation paradox” that when computers start to do the work done by people, the need for people often increases. Could the same paradox apply in the case of AI?
In this article, we’ll explore how ChatGPT works and whether or not it could eventually replace traditional content creators and other human-created work altogether.
1- What is GPT-3
GPT-3 stands for third-generation Generative Pre-trained Transformer. Developed by OpenAI, GPT-3 is a neural network machine learning model that has been trained using data available on the internet with the ability to produce any text-based response.
GPT-3 requires a minimal amount of input text which it processes to generate relevant machine-generated text as its response. It’s not always completely accurate as there is inaccurate information floating on the internet, which is part of the complete information set that the GPT-3 has been trained on.
GPT-3’s deep learning neural network model has the architecture of an unprecedented size of 175 billion parameters. For perspective, the largest trained language model before GPT-3 was Microsoft’s Turing Natural Language Generation (NLG) model, with 10 billion parameters.
GPT-3 is the largest neural network produced to date. This AI bot is capable of passing the Turing test! i.e., producing responses that are convincing enough to appear as though a human could have written them.
2- What is ChatGPT?
ChatGPT is OpenAI’s chatbot. It has revolutionized how marketers, developers, and researchers communicate by creating personalized content on-demand platforms. Thanks to OpenAI’s groundbreaking natural language processing technology, ChatGPT can understand any query you have – no human input is required!
Not surprisingly, it didn’t take long for people to jump at this opportunity; within five days of its release date, over 1 million registered users already started to sample all that ChatGPT has to offer!
Open Ai plans on charging for ChatGPT in the future, so take advantage of it while you still can use it for free.
3- The creative frontiers of GPT and AI?
a. Written content: ChatGPT has the potential to revolutionize content creation. Gone are the days of writer’s block – with this AI tool, you can write beautiful essays and poetry and create art models for inspiration!
It even offers coding support if your project needs assistance: from finding bugs to fixing them quickly, ChatGPT does all that for you.
But it doesn’t end there – it’s most remarkable feature? The ability to merge concepts at lightning speed when creating material on demand – anything from songs to literature-ready pieces that meet all user specifications like tone & length. Put simply, ChatGPT can wow you with its multifaceted abilities.
It creates good content. However, Professor Christian Terwiesch, who authored the research paper “Would Chat GPT3 Get a Wharton MBA?” said that the bot scored between a B- and B on the exam. This means that while the content created by ChatGPT is good, it’s perhaps not great. Yet!
The other challenge is that tools like originality.ai can already spot an article written by AI. So can Google. You can bet on that!
While Google is not penalizing AI-written articles, you do not know if Google will change its mind tomorrow, and its next algorithm updates comes with an AI content penalty.
Lots to think about here for SEOs and content creators!
b. Let’s talk about ART: OpenAI’s DALL-E and Midjourney are already making waves with the content they can create using artificial intelligence.
With this cutting-edge technology, creative possibilities are limitless. From intricate Augmented Reality scenes to stunning visuals generated by DALL-E 2 & Midjourney AI technologies – rulesets and processes can quickly be established for generating beautiful artwork with a few simple instructions.
Image above: A robot playing chess. Image created with DALL-E.
These tools allow the average Joe to create stunning artwork all by themselves. This is clearly a challenging situation for the artists who so far had had the field to themselves.
c. Coding for non-coders:
ChatGPT allows you to to program, for example, with SQL, while never requiring that you learn how to code!
With its intuitive drag & drop interface, you don’t need prior coding experience to become a pro. Not only can it help sharpen your skills or get you started in data science – mastering this powerful tool could open up career opportunities for non-coders and create competition for people who have earned degrees in the field of programming.
d. Data Management
Managing unstructured data is a severe headache, even for folks who work with big data for a living. With ChatGPT, users can easily organize and sort unstructured data.
Users can leverage ChatGPT’s power for tasks like creating indexes, adding data tables, or parsing through JSON queries – revolutionizing how people get things done!
e. Tutoring @the age level the user wants:
ChatGPT is revolutionizing the way students learn and engage with their study materials! With its AI tutor capabilities, this search engine brings learning to a new level by offering more than just qualitative answers.
ChatGPT not only explains concepts but can also clarify them on demand – a fantastic breakthrough in educational technology that will change the landscape of online tutoring for years to come.
Ed-tech companies, especially those without advanced AI functionality on the anvil, will likely see a massive challenge ahead. For example, imagine you can ask ChatGPT to answer a question and then ask it to explain it to you step by step as if to an 8th Grader. And it will!
f. Build your marketing strategy and your detailed marketing plan
ChatGPT has a range of applications that can help you supercharge your digital marketing!
You can use ChatGPT as an AI assistant that will help you chart your marketing strategy, conduct an expert analysis on target audience behavior, provide you with an industry competition analysis (of course up to the date that it has been trained for), identify campaign objectives & goals plus recommended tools for achieving targets.
All this without additional resources or maintenance – making preparing a detailed annual marketing plan easy as pie!
g. ChatGPT creates content optimized for wherever your audience hangs out on the internet.
Writing blog posts with ChatGPT is easy! Just decide if you want your content short- or long-form, then come up with questions related to the topic.
Next, drop the questions into the bot interface—setting all desired parameters ahead of time for optimal output results.
Finally, select instruct ChatGPT about where you intend to publish the generated conversations. ChatGPT will put a slightly different spin on the content it creates based on the destination media on which this content will be consumed.
4- Will Chat GPT cause the extinction of content creators & artists?
Despite all the fantastic progress made in AI, bots still have a long way to go when creating captivating and engaging content. Nothing beats the human mind when it comes to producing content with originality, creativity, and passion.
That’s why pairing machines with humans may be the key to success – capitalizing on human creativity while utilizing automated technology for repeatable tasks can help us reach wider audiences by promoting higher engagement rates!
Conclusion
AI is going from being a great help to an absolute necessity. If you want your business, no matter the industry that it operates in, to be as competitive and successful as possible, now’s the time to make sure your team can keep up with AI advancements – AI has begun transforming what we know today about work!
The use of AI technologies will streamline some jobs and make others redundant, but like with the advent of computers, I firmly believe that it will create new jobs and bring forth new opportunities.
